Microsoft has acquired VideoSurf, a startup company engaged in the business ofvideo search. Some reports indicate that the company from Redmond, Washington, USA that has paid U.S. $ 70 million (Rp636 billion) at VideoSurf.
Excerpted from the Venture Beat, December 26, 2011, specialization VideoSurf isin video search technology that can scan a video related websites to get search results. These sites are eg DailyMotion, YouTube, Metacafe, Hulu, and others.
VideoSurf search results can also focus on specific episodes of the show web,individuals who upload, and other aspects. He was able to distinguish between a viral video or user generated videos from video-quality video production, such asartificial College Humor, Hulu, and others.
Analysts expect, step by Microsoft is buying VideoSurf Microsoft's efforts tostrengthen the function of video search on their search engine, namely Bing.
Before being acquired by Microsoft, VideoSurf alone get a capital injection of U.S. $ 28 million, about Rp255 billion from a number of investors.
Those who have a stake in there include former U.S. president, Al Gore, Joel Hyatt,CEO of Current Media, SurveyMonkey CEO David Goldberg, as well as FacebookCOO, Sheryl Sandberg. VideoSurf also get funds from other agencies such asPitango VC investors and Verizon Ventures.
Founded in 2006 in San Mateo, Calif., the company now has 35 employees.
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